THE
WHITNEY M. YOUNG JR.
SERVICE AWARD
PURPOSE
The purpose of the Whitney M. Young Jr. Service Award is to recognize outstanding services
by an adult individual or an organization for demonstrated involvement in the development
and implementation of Scouting opportunities for youth from rural or low-income urban back-
grounds—this is in ful fillment of Whitney Young’s dream of justice and equality for all.
COUNCIL PROCEDURES
1. Recipients are approved nationally through nomination by a local council. (Councils must
use the Whitney M. Young Jr. Service Award nomination form, No. 512-427, which is available
online at www.scouting.org/multicultural.)
2. The award is presented to people at all levels of the organization (executive board, district
Scouters, unit personnel) and to people of all races and income levels.
3. The council’s annual quota of awards shall not exceed the number of districts in the council.
Emphasis is on being selective, with no intention that the full quota must be used every year.
The quota is noncumulative.
4. The council president designates a committee to administer the award for the council. This
may be a special Whitney M. Young Jr. Award committee or the council’s advancement and rec-
ognition committee, Silver Beaver committee, or inner-city/rural advisory committee. The com-
mittee should include at least one person who is familiar with low-income urban and/or rural
outreach. The Scout executive or a designated staff member serves as adviser to the committee.
5. The committee screens, prioritizes, and selects worthy nominees. Nominations may be sub-
mitted to the committee by committee members, professional staff, or any other registered
Scouter.
6. Nominations are then submitted by the local council to the Program Impact Department at
the national office. Please allow 60 days for review and consideration of approval by a national
volunteer committee and delivery of the award. Approval should be received before the award
is announced or presented.
7. Select a highly visible event with an appropriate ceremony to present the award. Council and
district appreciation dinners, annual business meetings, testimonial dinners, or a major func-
tion that the recipient is associated with provide excellent settings for the award presentation.
8. The presentation might also involve other community agencies that are actively involved with
rural or low-income urban outreach (such as the Urban League, for which Whitney Young
served as national executive director).
9. Use the publicity kit that is sent to councils with each approved award. It contains press releases, a
sample presentation outline, publication-quality photos, and information about Whitney Young.
10. The award should not be presented posthumously.