STRATEGIC PLAN
2022-2024
BIPOC FARMER DEVELOPMENT COALITION
HUNGER FREE REPORT
BILL EMERSON NATIONAL HUNGER FELLOWSHIP
Isabelle Sohn
In conjunction with Ecotrust, Mudbone Grown,
Oregon Food Bank, and Zenger Farm
FARMING IN A "WHITE UTOPIA"
INTRODUCTION
In 2017, the Census of Agriculture reported that of the 67,595 reported farm producers in the state of Oregon, 96.7%
were white. Only 64 farm producers identified as Black, 622 as American Indian or Alaskan Native, and 112 as Native
Hawaiian or other Pacific Islander. Asian farm producers were tallied at 644, while 2,083 and 789 farm producers
identified as Hispanic of any race and more than one race, respectively.
This imbalance in the racial and ethnic makeup of Oregon’s farm producers is directly linked to the legacies of systemic
racism and racial inequity that factor into every aspect of modern American life. Oregon’s history as a “white utopia”–
including the original theft of Indigenous land, 19th century Black and Chinese-exclusion laws, racially exclusionary land
grant policies, and voting restrictions enshrined in the state’s constitution–fits neatly into a modern landscape that has
seen Black farmers go from operating on 41.4 million acres nationally to 4.7. million acres, a 90% decrease, in less than
a century. Considering the unique structural barriers BIPOC producers face due to their race and other varying
intersectional identities, it is often difficult for beginner BIPOC farmers or product vendors to break into and find
footing in an overwhelmingly white agricultural landscape.
As such, Ecotrust, Mudbone Grown, Oregon Food Bank, and Zenger Farm gathered to discuss the development and
training of BIPOC farm producers in the Portland metro area by specifically BIPOC farmer focused or led programs.
The resulting strategic plan aims to identify and address the distinct structural barriers faced by BIPOC growers in the
region, as well as detail how service providers can best support each other's efforts in the field.
SERVICE PROVIDER LANDSCAPE
Visual Representation of Existing Farmer Service Providers in the
Portland Metro Are
Zenger
Farm
Pathways
(OFB)
Youth Grow
(Growing
Gardens)
Vivian
Barnett
Fellowship
(Ecotrust)
Green
Workforce
(Ecotrust)
Good
Rain
Farm
WABI
(Wisdom
of the
Elders)
Home
Gardens
(Growing
Gardens)
Black
Futures
Farm
Come
Thru
Market
Farm to
Market
(Ecotrust)
Farm to
Market
(Adelante
Mujeres)
(Gap)
Mudbone
Grown
Headwaters
Incubator
Farm
Black
Oregon
Land
Trust
Oregon
Farm Link
Navigate
(FoFF)
Ag of the
Middle
(Ecotrust)
Black and
Brown
Farmers
Collective
BIPOCFN
(Ecotrust)
BROAD MISSION & BIGGEST GAPS
Based on conversations with farmers, service provider organizations, and other interested groups, several key gaps
that affect BIPOC farmer training emerged. They can be summarized under four themes: 1. Business Support, 2. Land
Access, 3. Length and Consistency of Training, and 4. Outside Responsibilities.
"Business Support" identifies the current lack of available resources and trainings for BIPOC farmers on how to file
taxes and insurance, as well as step-by-step instructions on how to open a business. For farms using alternative
growing models, business support also needs to include information on how to start and sustain co-opts and other
alternative methods of farming. "Land Access" encompasses the general difficulty in finding land post-training
programs, the scarcity of land and spots in existing training programs, and considers the potential of harm BIPOC
producers face when working on other farmers' land. "Length and Consistency of Training" recognizes that provided
trainings are often non-comprehensive due to time and/or space restraints. Additionally, there is a need for consistent
and easily accessible workshops on specific technical skills such as using wash-pack stations, irrigation set-up, and
infrastructure building, as well as instructions on where to source seeds and other tools. "Outside Responsibilities,"
ranging from difficulty in raising ready capital to difficulty in accessing childcare and consistent transportation, ensure
that many beginning BIPOC growers are unable to farm 100% of the time. The historic trauma of returning to farming
and working on the land for Black and Indigenous producers is also an essential factor that impacts beginning Black
and Indigenous farmers.
COMMITTEE STRUCTURE
Farm Internships and Apprenticeships
Farm Incubators and Business Development
BIPOC Farmer Development Coalition members work collectively through a committee structure. The wider coalition meets
once a quarter, with working groups convening both individually and/or immediately before coalition meetings. Working
groups include:
Administrative needs are housed and supported by Zenger Farm.
As the initial grouping commences coalition work, interested parties will be kept up to date through an email listserv.
A membership model, coalition values, expectations for members, and roles will be organized once capacity for
administrative support is available. There is a broad understanding of the decentralized and “lightening-the-load” nature of
this coalition work with emphasis placed on relationship building.
The coalition emphasizes strong communication on programming and other opportunities between member organizations,
including clearly advertising and disseminating such opportunities. Building a strong pipeline of moving participants through
the progression of programs is important, an example of which is allowing participants a week without outside applicants
when applying to programs or funding opportunities. Moving forward, the coalition will collaborate on funding opportunities
and potential grant support (ex. OCF) to further coalition-build and organize administrative needs.
Existing gap constituencies in this coalition include refugee and immigrant farmers, youth and youth agricultural
development programming, and indigenous farmers and training programs.
GOAL 1.
Lessen Institutional and Structural Barriers BIPOC Growers Face by
Supporting Broader BIPOC Grower Communities
Create a space for program participants and alumni to communicate and share resources.
In year 1, create a centralized BIPOC Farmer development program platform in conjunction with other BIPOC
and Black and Brown farmer collectives for opportunities and knowledge sharing. Can exist as an email listserv
alongside a living list of participants for ease of communication and connection within the larger cohort.
Address existing barriers to BIPOC farming (e.g. capital, cash flow, program capacity, trauma in coming
back to the land)
In year 2, identify and engage with wrap-around support organizations that can provide resources comparable
in some ways to an “Emergency Fund.” BIPOC growers and producers around the region face barriers to
farming in the form of living expenses, transportation, and childcare among other obstacles.
Support farmers growing for community
In year 1, connect with the Black and Brown farmers collective around establishing a physical space to meet.
In year 2, expand the Community Grower Support Fund at OFB to farmers participating in partner BIPOC
farmer training programs.
OBJECTIVES
GOAL 2.
Creating Clear Pathways for BIPOC Farmer Development and Resource Sharing
“Lighten the Load” on an organizational level
In year 1, establish strategic communication around various programmatic offerings from member organizations. This includes sharing
curriculums and other technical resources and maintaining updated fact sheets on organizations operating in farmer development and training.
In year 2, hold an annual summit of BIPOC focused farmer development and training service providers either in tandem with an existing
convening or as a separate gathering.
In year 2, create a listing of BIPOC farmers in the Portland metro area for ease of contact and communication around labor needs and
availability. Another opt-in directory for larger contracts may track where farmers are selling to transparentize distribution avenues. This
directory would engage with outside partners, the onus would not be on individual producers or this coalition to make connections with
buyers.
Create a linear progression of various farmer development programs
In year 1, create and maintain a visual network of coalition members and partners.
Close gaps in existing BIPOC farmer incubator and business development programs
In year 1, organizations are open about how and where they source resources (e.g. seeds, tools, vendors). This includes an open-source online
Resource Library that houses resources on grants, vendors and ordering strategies, tax support for small businesses, support for climate
change readiness, and business plans.
In years 1 and 2, determine a list of service providers who can fill the business support gap (see Resource Library). Establish which programs
have the capacity to address this need.
In years 2 and 3, provide 1-on-1 “coaching” and assistance in approaching business organization, goals, and direction, and clear checklists
for establishing various types of growing models. Member organizations partner on workshops, crop planning, and other training sessions.
OBJECTIVES
COALITION
MEMBER
FACT SHEETS
Fact sheets on extant BIPOC
farmer development
programming with regional
service provider organizations
ECOTRUST
Program Name: Ag of the Middle Accelerator Program
Point Person: Maia Larson ( [email protected] ), Yolimar Rivera ( [email protected] ),
Tyson Rasor ( [email protected] )
Resources: Ecotrust website, conversation with Ag of the Middle team
Document updated: 2/3/2022
Objective
- To create a cohort of mid-sized independent farms, ranches, and fishing operations in
Northern CA, OR, WA, and AK.
- To support small, socially responsible producers keen to grow with integrity through
providing dedicated, customized business support from an array of service providers.
Program Design
- Two year program that runs from December - April.
- The most recent cohort began in December 2020 and is currently in the 2nd year
of the program; there will not be a new upcoming cohort while the program
reorganizes
- Previously required participants to be “selling in markets for 2 years” and grossing a
minimum of $100,000 by the time they entered the program. Upon consideration, those
barriers were removed in 2020.
- Cohort sizes range from 12-20, with the ideal cohort including 12-15 participants.
Curriculum
- The first year is “core session programming” which includes:
- At a high-level 101 stage, understanding business structures and entities,
insurance, taxation, accounting, bookkeeping, cash flow, credit, marketing, labor
needs, and food justice.
- The second year has changed over the past 4 years.
- This iteration of the second year focuses on 1:1 consulting opportunities with
service providers/industry experts and seasoned professionals. This looks like
working with a marketing/design firm and workshops and networking on topics
that are tailored to the interest of cohort members.
- Webinars and other additional learning opportunities allow for participants to further
network between each other and learn together.
Offerings
- Emphasis on the category of small and mid-sized farms/ranches; and fishing/seafood
operations
Notes
- In the past, the program has been exclusive to LLCs etc. Ecotrust has had folks who are
interested in non-profit models/cooperatives and are seeking expertise.
- A need for separate opportunities for separate tracks, learning how to build that
into programming
- Taking a pause in programming to determine what it takes to scale up businesses from
the farmers market with the goal of making programs more equitable/accessible to
BIPOC and other front-line communities.
- Questions around who is already in the program (mostly white alumni) and how
to include more anti-racist and social justice oriented narratives in the existing
curriculum.
- There is currently no structured programming beyond the two years although there is an
email list-serv/opportunities for people to share out. Creating larger groups has not been
successful.
- Pre-COVID alumni could join workshops and trainings held in person creating
peer-to-peer networking, which was hard to sustain during COVID.
- Thinking about “training the trainers” and creating a network/other opportunities for
non-involved service providers to be integrated into this system of service.
MUDBONE GROWN
Program Name: Feed’em Freedom Foundation
Point Person: Shantae Johnson ( [email protected] ), Art Shavers
Resources: Mudbone Grown website; Feed’em Freedom Foundation social media
Objective
- To center Black Agriculture by creating educational pipelines for Black and BIPOC youth
into agriculture, land stewardship, and regional food security.
- To develop a farm incubator site and support both other farmers and community through
endeavors such as free CSAs, food distribution, and partnerships with health clinics.
- To provide peer-to-peer support and dialogue with other farmers of color around farmer
development, training, and infrastructure building and establishment.
Program Design
- Details forthcoming with new Feed’em Freedom Foundation website
Curriculum
- Details forthcoming with new Feed’em Freedom Foundation website
Offerings
- The organization places emphasis on supporting Black agriculture and community in the
region through technical direction, policy and advocacy work around land access, and
youth development.
Notes
- Mudbone previously co-started and worked in collaboration with OFB on the Pathways
program, but have taken a step back and are focusing on other programming.
- The Black Community Food Center, an agricultural education center and Black led food
pantry in East county, is a continuing project.
OREGON FOOD BANK
Program Name: Pathways to Farming
Point Person: Dee Thompson ( [email protected] ), Sara Cross
Resources: OFB USDA Beginning Farmers of Color Narrative; NIFA Pathways to Farming
Narrative; FY22 P&P Program Description
Objective
- To provide beginning farmers of color training in crop farming production models,
business dev. training, and support in launching agricultural businesses.
- In the long term, to develop the ability of beginning farmers of color to own farm
business and create financial stability.
Program Design
- Identified critical needs are subsidized access to land, additional farm-based training,
access to equipment, mentorship, business dev. support, and markets for products.
- Mentorship and training are provided for 10 farmers of color. These farmers gain access
to land and gain support for the launch of their small agricultural businesses.
- The program is moving into the 1st year of its 2nd iteration and is no longer
grant-funded. The focus remains on farming in community and collectively.
- Farmers are supported both on-site and off.
Curriculum
- Technical capability:
- The goal is to remove barriers (education, management, marketing,
infrastructure).
- Mentorship/Training:
- One-on-one mentorship with OFB farm manager as well as peer-to-peer
knowledge sharing and mentorship.
- There are formalized workshops on business dev., available markets, and
production methods.
- The goal is to remove barriers (land access, culturally relevant training,
education, management, marketing) when possible.
Offerings
- There is an emphasis on technical and business development. The focus is on starting
businesses and on building networks of community regionally.
- Initially a partnership between two organizations (large food bank and farm enterprise),
now farmer driven.
- Emphasis on cultural competency and good, well-funded management.
Notes
- There have been COVID-related disruptions to consistent programming around business
development, technical training, and financial management.
- In its 4th year, the program is shifting, although the curriculum remains farmer-driven
- There is a new farm manager as of 2022.
ZENGER FARM
Program Name: Farm Apprenticeship
Point Person: Rob Cato ( [email protected] )
Resources: Zenger Farm website - Full-Season Farm Apprenticeship
Objective
- To graduate apprentices who are ready to work on a sustainable mixed-vegetable farm
as a Crew Leader, Harvest Manager, Field Manager, or Crew Member.
- To train an inclusive next generation of farmers. Black, Indigenous, People of Color,
women, LGBTQ2SIA people, religious minorities, recent migrants/refugees, and people
from different generational and economic backgrounds are encouraged to apply.
- The program is designed for people with little to no experience farming.
Program Design
- 7.5 month long program with 32+ hours/week led by two farm managers alongside 4
full-time farm apprentices.
- Two terms (summer and fall) have 4 farm interns each.
- Farm apprentices rotate monthly through various responsibilities:
- “Management of the propagation greenhouse, irrigation, and field
preparation; leading planting, harvest, wash and pack; supervising
short-season interns and volunteer work parties; staffing CSA pickup and
writing newsletters; driving the farm truck during restaurant deliveries (we
will teach you to drive manual transmission, if needed); two-week rotation
leading the entire crew in all field work.”
- Includes monthly stipend and CSA share.($1800/month in 2021)
Curriculum
- Includes 40 hours of classroom instruction in topics such as crop planning, irrigation,
seed saving, soil fertility, enterprise budgeting, etc.
- Curriculum is customized to apprentice and intern interests.
- There is a connection to other resources/staff onsite (grant writing etc.).
Offerings
- Compressed timeline as similar programming is often completed over two years.
- There is a focus on the first year, technical side of farming, as well as on history of the
land. The curriculum is often tailored to apprentice interests.
- Partnerships with Headwaters and Come Thru offer and create opportunities
post-apprenticeship.
Notes
- There is a training program gap upstream and downstream.
- After 2 years, apprentices often graduate to work on other farms and are usually not in
position to buy land. There are concerns around the burn-out of apprentices.
- Alumni moreso maintain personal relationships with farm managers and less so on an
organizational basis.
- Apprentices have expressed interest in more deeply exploring administrative aspects of
farm work (backend of the system, CSA management, etc.).
Online open-source repository of
resources for BIPOC farmers
BIPOC farmers in the Portlant metro-area and
beyond, as well as their labor availability
and/or need
Wrap-around service providers
Small business service providers
In the future, the Resource Library will also
include documents that detail:
RESOURCE
LIBRARY
Resource Library Table of Contents
1
THEME DOCUMENT TITLE DESCRIPTION
TOTAL # of PAGES
LINK
GRANTS Data Collection Toolkit
Farming Concrete data collection toolkit
"Methods for measuring the outcomes and
impacts
of community gardens and urban farms" 181
https://drive.google.
com/file/d/1hE6oIMSDpXpF_t0Az5R8ADNMU6y6mSYQ/vie
w?usp=sharing
VENDORS/ORDER
ING Seed Sources with Abbreviations
list of preferred seed vendors from 2016
47th Ave Farm (national and local) 2
https://docs.google.
com/document/d/1ptamiG5cqvfhz1wMKMUYLVuFnveQPRq
bCY01zOs7Jfg/edit?usp=sharing
VENDORS/ORDER
ING Seed Order 2016 2016 seed order for 47th Ave Farm NA
https://docs.google.com/spreadsheets/d/1tKdB8NtAGU5NX-
PyJ5Q9ITrdmW_dQlquI6jOWtbA5g4/edit?usp=sharing
VENDORS/ORDER
ING 2016 Crop Plans - 47th Ave Farm Crop plans for the 2016 season 1
https://docs.google.
com/document/d/16dQsszUHZq_0wsp9yA2mU0YO1BA3I6
Q_kyls-ZaSegQ/edit?usp=sharing
VENDORS/ORDER
ING Crop Planning Links
Links and descriptions of helpful websites
for crop planning 1
https://docs.google.
com/document/d/1bcISHOz1qJg3ZZaGQcl6sNMO4AhqqNfT
79WvkzbxKi8/edit?usp=sharing
VENDORS/ORDER
ING Crop Planning 101
Pathways training document on what crop
planning is, what a detailed schedule
should look like 5
https://docs.google.
com/document/d/1IvlhdPqHgAuAP2fEi6uchAsNmvj8geBi/edi
t?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
VENDORS/ORDER
ING Sample Crop Plans Folder
Excel sheets on field planning, sample
field maps, sample harvest plans, sample
master copy, sucession planting, NA
https://drive.google.
com/drive/folders/125pf57_YtCqmhjAeBjgIa8rbfEy3z2h9?
usp=sharing
VENDORS/ORDER
ING CSA Crop Planning
Appendices from CSA Crop Planning
explainging how to calculate harvest
goals/how to get to those goals 22
https://drive.google.com/file/d/1T7mLTzn7yFl-
km17BGjJA_c1ZQotArCZ/view?usp=sharing
VENDORS/ORDER
ING Fall Planting
Vegetable planting dates by Green Shoots
for New Americans
Refugee Agricultural Program 7
https://drive.google.com/file/d/1o---
QjyWFCg9Jd9RorySPLlAhu1mGMY5/view?usp=sharing
VENDORS/ORDER
ING Succession Planting
Portland Nursery succession planting
guide 3
https://drive.google.
com/file/d/1ucZTjVDQV8IeWqkkZT8FmGPvQG6fohrz/view?
usp=sharing
VENDORS/ORDER
ING Veggie Calendar
Portland Nursery "guidelines, tips, and
timelines" for planting vegetables, spacing
guidelines included 2
https://drive.google.
com/file/d/1I5s_Hy_DLIIQkuUnc1JCcNmuIkiKbVQw/view?
usp=sharing
VENDORS/ORDER
ING CSA Unity Farm Activity
Worksheet on CSA and CSA crop planning
basics 1
https://docs.google.
com/document/d/1Q_laJkB1WWYAKdfd1tk8eRS-
C0YXo4XbdcXdiXscKhE/edit?usp=sharing
VENDORS/ORDER
ING Unity Farm 2018 crop plan
2018 crop planning, ordering and sourcing
spreadsheet NA
https://docs.google.
com/spreadsheets/d/0Bwmaf2zrwXjFdDM5bURnM2RUcXN
FOFJORFZObUk5MFVLZHk0/edit?
usp=sharing&ouid=100472895597677751174&resourcekey=
0-iphZUjEsfpyFbKpYsxITZw&rtpof=true&sd=true
TAXES/FINANCIA
L HELP Excerpts from Books Folder
Photocopied book excerpts about account
and financial management, human
resources, marketing, recordkeeping, VAP,
etc. NA
https://drive.google.
com/drive/folders/1MMrAhqaB44mbAhuY-
Zd4YJFkF5MVTbR0?usp=sharing
TAXES/FINANCIA
L HELP BT Lending Decisions
Northwestern Farm Credit Services
Business Tools "How Lending Decisions
are Made" 7
https://drive.google.com/file/d/13Tzm5-
5F4Fv3CmYNGhv4xfCRJQZaRVG4/view?usp=sharing
TAXES/FINANCIA
L HELP
BT Preparing Agricultural Financial
Statements
Northwestern Farm Credit Services
Business Tools "Preparing Agricultural
Financial Statements" 12
https://drive.google.
com/file/d/1DaO7ezUrxBdkolJZAo8GwWyj2sRPy4hw/view?
usp=sharing
Resource Library Table of Contents
2
THEME DOCUMENT TITLE DESCRIPTION
TOTAL # of PAGES
LINK
TAXES/FINANCIA
L HELP BT Understanding Key Financial Ratios
Northwestern Farm Credit Services
Business Tools "Understanding Financial
Ratios and Benchmarks" 14
https://drive.google.
com/file/d/18g3dJXi9W9H2WDQNeNOAU_j2D3T89gka/view
?usp=sharing
TAXES/FINANCIA
L HELP Taxes and Important Regulations
2010 powerpoint on taxes and other
regulations by New Farms for New
Americans 11
https://docs.google.com/presentation/d/1gAnaeD-
_9fngvO3vqDL_ZNjJhHsKz7Li/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
TAXES/FINANCIA
L HELP
The Organic Farmers Business
Handbook
Excerpts from book on financial
management and recordkeeping -
chapters 2, 3, 4, and 9 64
https://drive.google.
com/file/d/1yE7bXSQlRkuvuxn38rhwgphoAR3vLMDI/view?
usp=sharing
TAXES/FINANCIA
L HELP Cash Flow Projections Worksheet on cash flow and projections 3
https://docs.google.
com/document/d/1mtr3x_XgVC8UL3Sp99AX5Ak-
2aryO_vI/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
TAXES/FINANCIA
L HELP Cash Flow Worksheet Cash flow budget worksheet spreadsheet NA
https://docs.google.com/spreadsheets/d/1_-
jkDq6yGLNTWo1pyMBuGCg5SBYXHM2y/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
TAXES/FINANCIA
L HELP Educate Cashflow Spreadsheet
Spreadsheet on basic cash flow and loan-
printable cash flow NA
https://docs.google.com/spreadsheets/d/1X-
FDdChoBy1zSZcUbvbuGNqx-zmONPeQ/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
TAXES/FINANCIA
L HELP Recordkeeping Factsheet
Sustainable Farming Project sheet on
recordkeeping with outside links 2
https://drive.google.
com/file/d/1nVihCZXI4efHJu_jxZER6DaJGipHMxX6/view?
usp=sharing
TAXES/FINANCIA
L HELP Farm Record Book for Refugees
Farm Management and Recordkeeping "A
'How To' Mini-Manual for Immigrant and
Refugee Farmers" 56
https://drive.google.com/file/d/1-
BuSFcHB8UDts6pPBRORlNSBjxEmuEVa/view?
usp=sharing
CLIMATE Dates for Planting Vegetables in OR
List of vegetables and their ideal
planting/starting dates, takes into account
Medford vs. Western Valleys, not clear
when the document was made 1
https://drive.google.
com/file/d/107cV5nN2h6y9JkEv5gyz_9oDDmow07vq/view?
usp=sharing
CLIMATE Planting and Harvest Calendar
Oregon Tilth vegetable planting and
harvest calendar 2
https://drive.google.
com/file/d/1NIUzKWut4UymBcHkRMqGT9ZQwPQ0d2DX/vi
ew?usp=sharing
BUSINESS PLANS Building a Plan for Your Farm
Paper prepared in 2003 in Kansas
detailing first steps to put together a formal
business plan 20
https://drive.google.
com/file/d/1HzasCJFUET0DDkMNLMtXdJy0CkhH90YW/vie
w?usp=sharing
BUSINESS PLANS Example Business Plan Template 2019
Headwaters Incubator Program Business
Plan Template 2018 6
https://drive.google.
com/file/d/1RW72OthOsn3I3ePnk0_0IatwsdQsdOAz/view?
usp=sharing
BUSINESS PLANS
Growing Farms: Successful Whole
Farm Management Planning Book
OSU Small Farms School Growing Farms
Management and Planning Book - Look to
chapters"Sell it" "Manage It" "Keep It" 44
https://drive.google.
com/file/d/1L8BBLqlNd011ihtQ8WnLKz0M0hSuNuWL/view?
usp=sharing; (word version) - https://docs.google.
com/document/d/1r_n8wEaGNovjYJF8HRW6JxV8nhCLYs_
L8iNqI4fgxRE/edit?usp=sharing
BUSINESS PLANS So You Want to Be a Farmer
2011 OR Dept. of Agriculture quick look at
OR farming practices, links out to other
resources 7
https://drive.google.
com/file/d/1H3lvphH7IUKnQmod64pw71LjBMcCv_wk/view?
usp=sharing
BUSINESS PLANS
Grower’s Manual: A Template
for Grower Cooperatives
2011 Leopold Center instructional manual
on cooperative growing 25
BUSINESS PLANS
Teaching Direct Marketing and Small
Farm Viability
UCSC resource on marketing and small
farm economic viability 406
https://drive.google.com/file/d/1vY5pIa8pA-
ImvvMvo8WyfICjtbyUvTYR/view?usp=sharing
Resource Library Table of Contents
3
THEME DOCUMENT TITLE DESCRIPTION
TOTAL # of PAGES
LINK
BUSINESS PLANS Sowing the Seeds of Food Justice
"A Guide for Farmers Who Want to Supply
Low-Income
Communities While Maintaining Financial
Sustainability" by Myles Lennon 34
https://drive.google.
com/file/d/1WlcRiu1Uml77ubF9WiEyNpNTRSHzUzFV/view?
usp=sharing
BUSINESS PLANS Sliding Scale - Soul Fire Farm
Definition and explanation of what sliding
scale is 2
https://drive.google.com/file/d/10j2e_m5NXCqm-
IpcneyTjM9X7Ehy2YEq/view?usp=sharing
BUSINESS PLANS Business Planning Basics
2010 powerpoint on the basics of a
business plan by New Farms for New
Americans 19
https://docs.google.
com/presentation/d/1jV_DCFwSHaK3nFXzl-
vAu65ANWGe1hRc/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
BUSINESS PLANS Common Farm Expenses
2010 powerpoint on farm expenses by
New Farms for New Americans 16
https://docs.google.
com/presentation/d/1yV0imarXmRzR56RFq77xwx1ojuvhpcE
M/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
BUSINESS PLANS Farm Budgets
2010 powerpoint on farm budgets by New
Farms for New Americans 11
https://docs.google.
com/presentation/d/1Qubcecz1EacqByXfxVoqFe9FRWtrVIm
v/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
BUSINESS PLANS Farm Business Assesment
Vermont New Farms Project worksheet
reviewing access to markets/capital/land,
goals/decision making, and production
skills 1
https://drive.google.
com/file/d/1zg_cJJbQmsQ58pGzROQRg0p_t7AshdOM/view
?usp=sharing
BUSINESS PLANS Your Farm is a Business
Powerpoint on "Planning for your business
and making a profit" by New Lands Farm 26
https://docs.google.
com/presentation/d/13cuf2LKmGnTQYrp1OTBtsz6ime0-
nkYW/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
BUSINESS PLANS
Your Potential Profit and Enterprise
Budget
Powerpoint on "Enterprise budgets" by
New Lands Farm 12
https://docs.google.
com/presentation/d/1tC6U0ra6XY52JUqBU914x7xEQWU9v
onH/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
BUSINESS PLANS Business Plan Template
Meso (Micro-enterprise) Business Plan
Template 6
https://docs.google.com/document/d/19G1B-P4Fvx-
wEx2hE9VKxzmPyJjen_EC/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
BUSINESS PLANS Assess Business Acumen
SWOT micro-enterprise business acumen
worksheet 2
https://docs.google.
com/document/d/1Pkbc_NL_LMNjTkGoykiWOZpCTo-
c1cCs/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
BUSINESS PLANS Business Foundation Powerpoint
Meso micro-enterprise business
foundation powerpoint 41
https://docs.google.
com/presentation/d/1NJyya18bTVJEijWGiksT87iPkd5N_RJk
/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
BUSINESS PLANS Elevator Pitch Worksheet
Meso micro-enterprise elevator speech
worksheet 1
https://docs.google.
com/document/d/1GdqtEEym1CpbWsn5GRNsj-
l2qB9E5Hbb/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
Resource Library Table of Contents
4
THEME DOCUMENT TITLE DESCRIPTION
TOTAL # of PAGES
LINK
BUSINESS PLANS
Financial Plan - Beaverton Business
Plan
Powerpoint on financial planning including
definitions of business terms 48
https://docs.google.
com/presentation/d/1m9hzr03QHBN7isx7-
3G7k3uVuvN2xo2F/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
BUSINESS PLANS
How to Start a Business in Oregon
Checklist
Meso micro-enterprise "starting a business
checklist" 7
https://docs.google.
com/document/d/1S6Tt5QvRKdg130vHSZ80IyZmSwESBgB
j/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
BUSINESS PLANS Naming Your Business
Meso micro-enterprise "naming your
business" 2
https://docs.google.com/document/d/1wNCoAVsTmSjB-
ZCwCaaJf5xEvRWukLJr/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
BUSINESS PLANS Product Features and Benefits Exercise
Worksheet "Aligning Product Features,
Benefits, Tarket Market/Segmentation &
Pricing
What is your product or service?" 2
https://docs.google.
com/document/d/1t_4uOZy9WJ3hOTDCzaqYTqyEUKfevOe
D/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
BUSINESS PLANS Steps to Register
Meso micro-enterprise steps to register a
start-up 2
https://docs.google.
com/document/d/1vN2p4hDq1ymIEhwPIQPCzv8avPLacpc5/
edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
MARKETING/MAR
KETS Meso Marketing 101
Meso micro-enterprise marketing
powerpoint 61
https://docs.google.
com/presentation/d/1T4F5SyzVWGgg84_NzXK0jJv3du8nhH
zR/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
MARKETING/MAR
KETS CUA Marketing Powerpoint
Commercial Urban Agriculture Program
Marketing Your Farm powerpoint 20
https://docs.google.
com/presentation/d/1GlDrn_lmpgC0wuRkO1Vx0HgJoS4FeY
IR/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
MARKETING/MAR
KETS Making a Marketing Plan Class
New Lands Farm - a refugee farmer
collective - lesson plan around making a
marketing plan 2
https://docs.google.
com/document/d/1dqBM3otssVhIeJ7WmmOzsquEYKPitj1f/e
dit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
MARKETING/MAR
KETS Market Plan Sheet Excel sheet on market planning NA
https://docs.google.
com/spreadsheets/d/1RY48pw90ZFcKif7C3ldi1UylvQdOJmJ
g/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
MARKETING/MAR
KETS Market Plan Powerpoint on a market plan NA
https://docs.google.
com/presentation/d/11W2XMXRp3RbVkqyiH5mOOLi0qq8_9
m7J/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
MARKETING/MAR
KETS Marketing Alternative Products - OSU
Marketing alternatives for fresh produce
OSU textbook 36
https://drive.google.
com/file/d/1uOCwJQu_uFAo7wVLGXfxKXu8hox2AVR7/view
?usp=sharing
MARKETING/MAR
KETS Farmers Market Stands Powerpoint
Powerpoint with slides of examples of
farmers market stands 20
https://docs.google.com/presentation/d/1b2-BC8-
Pdko2JKevErh-4f2kylEKrQjp/edit?
usp=sharing&ouid=100472895597677751174&rtpof=true&sd
=true
Resource Library Table of Contents
5
THEME DOCUMENT TITLE DESCRIPTION
TOTAL # of PAGES
LINK
MARKETING/MAR
KETS Farmers Market Guide Plan Language
2008 plain languageguide to "selling at a
farmers market" 25
https://drive.google.com/file/d/1BZmRCG-5rs3e0POzG3x_-
Nk1Xz8v63CF/view?usp=sharing
https://extension.oregonstate.edu/sites/default/files/document
s/8606/2017-or-farm-producers.pdf
https://www.oregonlive.com/history/2020/06/oregons-
founders-sought-a-white-utopia-a-stain-of-racism-that-lives-
on-even-as-state-celebrates-its-progressivism.html
https://www.opb.org/article/2021/02/19/oregon-mudbone-
grown-black-farmers/
https://www.motherjones.com/food/2020/06/black-farmers-
soul-fire-farm-reparations-african-legacy-agriculture/
https://www.nass.usda.gov/Publications/Highlights/2019/2017C
ensus_Black_Producers.pdf
Thank you to Kaitlyn Rich and Maia Larson
at Ecotrust, Shantae Johnson at Mudbone
Grown, Katy Giombolini and Sara Cross at
Oregon Food Bank, and Rob Cato at Zenger
for inviting me to and guiding me through
this work. Moreover, thanks to all the
Pathways farmers, Zenger apprentices and
farm managers, and folks at Adelante
Mujeres, the Black and Brown Farmers
Collective, Black Futures Farm, Come Thru
Market, Ecotrust, Friends of Family Farmers,
Good Rain Farm, Growing Gardens, Oregon
Food Bank, and Wisdom of the Elders for
taking the time to speak with, teach, and
inform me. Finally, thank you to the folks at
the Congressional Hunger Center and to the
rest of the 28th cohort. Thank you all for
envisioning a brighter, more equitable
present.
ACKNOWLEDGEMENTS
& CITATIONS
